Discover the Epicenter of Culinary Innovation at the National Restaurant Association Show 2024

Tom Cindric, President of the National Restaurant Association Show, highlighted, “The introduction of the Expo + Education badge underscores our commitment to fostering growth and innovation in the foodservice industry.

The culinary world is abuzz with anticipation as the National Restaurant Association Restaurant, Hotel-Motel Show® gears up for its highly anticipated event in 2024. Culinary enthusiasts, restaurant owners, catering companies, and suppliers from around the world are preparing to converge at the McCormick Convention Center in Chicago for an extraordinary showcase of culinary arts, specialty foods, and cutting-edge innovations. From local diners to high-end fine dining establishments, and even the colorful and delightful world of carnival foods, this event promises an unforgettable experience for all.

Exposure Magazine team of journalists will be in attendance at the National Restruant Association Convention

A Culinary Extravaganza:

The National Restaurant Association Restaurant, Hotel-Motel Show® has earned its reputation as the epicenter of culinary innovation and a trendsetting platform for the foodservice industry. The 2024 event is set to exceed all expectations, with an exciting lineup of Expo + Education programming designed to take the experience to the next level.

Immersive Learning and Collaboration:

One of the most noteworthy additions to the 2024 event is the Expo + Education program. This carefully curated badge category offers exclusive access to over 40 operator-led sessions, intimate roundtable discussions, and networking refreshment breaks generously provided by Keurig Dr. Pepper. These educational sessions are strategically located just off the Show floor in a dedicated and distraction-free setting.

It will be as simple as Occidental; in fact, it will be Occidental. To an English person, it will seem like simplified English, as a skeptical Cambridge friend of mine told me what Occidental is. The European languages are members of the same family.

Immersive Learning and Collaboration:

One of the most noteworthy additions to the 2024 event is the Expo + Education program. This carefully curated badge category offers exclusive access to over 40 operator-led sessions, intimate roundtable discussions, and networking refreshment breaks generously provided by Keurig Dr. Pepper. These educational sessions are strategically located just off the Show floor in a dedicated and distraction-free setting.

Flexible Learning:

The 2024 education sessions have been meticulously designed to provide operators with increased flexibility. Attendees can choose sessions that align with their specific needs and interests, allowing for a personalized learning experience. Moreover, these sessions provide extended opportunities for interaction and collaboration with industry peers, making it an invaluable part of the event.

Register Early:

With limited space available for the Expo + Education program, attendees are strongly encouraged to secure their spot by registering early. This exclusive opportunity promises to enhance your culinary knowledge, foster meaningful connections, and provide a platform to explore emerging trends in the foodservice industry.

Save the Date:

The National Restaurant Association Show is scheduled to take place from May 18-21, 2024, at the prestigious McCormick Place in Chicago. Mark your calendars and prepare for an extraordinary culinary journey that promises to inspire, educate, and delight your senses.

Conclusion:

The National Restaurant Association Restaurant, Hotel-Motel Show® 2024 is gearing up to be an unparalleled celebration of culinary excellence. From the latest industry innovations to immersive learning experiences, this event is a must-attend for anyone passionate about the world of food and hospitality. Don’t miss your chance to be part of this culinary extravaganza in the heart of Chicago. Register early and get ready to savor every moment of this exceptional event.

National Restaurant Association Convention

The 2024 National Restaurant Association Show: Chicago

Tom Cindric, President of the National Restaurant Association Show, highlighted, “The introduction of the Expo + Education badge underscores our commitment to fostering growth and innovation in the foodservice industry. This exclusive offering provides growth-minded attendees with a focused learning experience, featuring innovative solutions and fresh perspectives. It reflects our dedication to advancing education at the National Restaurant Association Show, ensuring attendees gain unparalleled insights and future-forward ideas that drive industry excellence.”

 

“There’s a proliferation of competitors, so the opportunity to learn from others continues to increase as more brands join the industry,” Deborah Von Kutzleben, Chief Marketing Officer at Tropical Smoothie Café and 2024 Expo + Education speaker, shared her insights. “More concepts, more marketing styles, more menu innovation, the list really goes on. As a whole, this [Show] can be viewed as an opportunity for the bigger players to learn from emerging brands as they have something new to bring to the table.”

 

The exclusive Expo + Education badge, complemented by sessions featuring industry leaders, thought-provoking speakers, and food and beverage innovators, enriches the overall learning environment. While on-the-floor programming, keynotes, and featured sessions remain accessible to all attendees through a general registration pass, the Expo + Education badge promises an expanded exploration of key topics impacting the industry today. This year features six education tracks—including Culinary Insights, Operations Solutions, Marketing Matters, Technology Strategies, Trends in Adult Beverage, and Workforce Management—designed to deliver business solutions on the most pressing topics within the industry.

 

A SAMPLING OF EXPO + EDUCATION SESSIONS & SPEAKERS

 

LTOs that Pop: How Exclusivity Can Boost Engagement and Your Bottom Line

Speaker: Rian McCartan, CEO at Swig

 

Budget-Friendly Benefits to Attract and Retain Top Talent

Speakers: Patrick Yearout, Director of Innovation at Ivar’s Restaurants; Adam Barringer

Founder at SoNapa Grille

 

Cracking the Gen Z Code 

Speakers: Erin Newkirk, Chief Brand & Marketing Officer at Caribou Coffee; Marianne Radley

Chief Marketing Officer at Smoothie King; Tom Carr, Chief Marketing Officer at Chicken Salad Chick

 

Raise Menu Prices or Lower Food Costs? Do Both Optimally with These 5 Tools

Speaker: Ray Villaman, CEO/Owner at Tahoe Restaurant Group

 

Revolutionizing Hospitality: The Journey of AI and Robotics in Enhancing Guest Experiences

Speakers: Dr. Rachel Fu, UF’s THEM Chair and EFTI Director at University of Florida; Bob Schalow, Senior Vice President at Diversified Restaurant Group; Ryan Hicks, CFE, Managing Partner at Franchise Supplier Network

 

The Disappearing Daypart

Speakers: Cindy Syracuse, Chief Marketing Officer at BurgerFi; Deborah Von Kutzleben, Chief Marketing Officer at Tropical Smoothie Café; Randy Gier, Chief Executive Officer at NRG Restaurant Group; Tom Sebok, Managing Partner and Principal at New England Consulting Group

 

Patrick Yearout, Director of Innovation at Ivar’s Restaurants and 2024 Expo + Education speaker, shared why it’s critical for operators to learn from each other, “The power of shared experiences among operators cannot be overstated. Join us to learn how these experiences can shape a successful benefits strategy at your restaurants.”

 

“There’s nothing more invigorating than collaborating with our fellow operators, and I’m honored to be included in such an incredible lineup of panelists,” Rian McCartan, CEO of Swig, added.

 

The Education + Expo badge can be added to general attendee registration for $250. For more information and to register, visit nationalrestaurantshow.com.  Connect with the Show online on FacebookInstagram, and LinkedIn.

 

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About The National Restaurant Association Show

The National Restaurant Association Restaurant, Hotel-Motel Show® is the Western Hemisphere’s most influential foodservice event showcasing industry innovations and trends. Each year (starting in 1919), the Show brings together restaurant operators and foodservice professionals for four days of celebrity-led demos, exhibits, sampling, education and networking. The Show unites a global community and enables exploration of the latest advancements in food, beverage, equipment, technology and solutions driving the industry forward. The Show is owned and operated by Informa in partnership with the National Restaurant Association. Visit www.nationalrestaurantshow.com for more information.

 

About Informa 

Informa is a leading international B2B markets, live and on-demand events and digital services group. They connect businesses and professionals in 30+ industries with the knowledge they need to learn more, know more and do more. Informa has hundreds of global brands, products and services and employs 11,000 employees in ~30 countries worldwide.  

 

Informa Connect is a content-led, live and on-demand experiences business which connects professionals with knowledge, ideas and opportunities. Informa Connect, a community of over 1,000 colleagues globally, offers connection through events, media and research. They service a number of different industries including Foodservice, Finance, Bio Tech and Pharma, Pop Culture, Marketing, Law, Energy, HR, Sustainability, Construction. Visit www.informaconnect.com for more information.

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